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About Us

Bruce Schroffel - Partner and co-founder

     Mr. Schroffel has been building brands for more than thirty years. He has created and managed marketing and advertising strategies for Fortune 500 companies including Lever Brothers, Dupont, Charles Pfizer and Gillette. In 1985, he was part of the senior management team that transformed k/d/p, a $5 million local advertising boutique to a $75 million national advertising powerhouse. He is a co-founder of NetAdvantage where his focus is on creating new branding strategies to guide traditional and e-based businesses into the future.

Gary Senser - Partner and co-founder

     Mr. Senser's career combines 25 years of marketing and technology. He has held senior management positions in both New York and Los Angeles advertising agencies managing brand strategies for General Foods, The Armour - Dial Company and the The Nestle Company. As Marketing Director of UTA French Airlines, his launch strategy for seven new routes added $50 million in net revenue year one. He is a co-founder of NetAdvantge where he leverages his vast knowledge of technology and marketing to create integrated client solutions.

Ramon Colinayo - Director of Design and Site Planning

     Mr. Colinayo is a designer, an architect, a dreamer. After graduating from UCLA in 1995, he has built a career based on mastering emerging technologies with web applications. He plays an integral role in all of NetAdvantage's site development engagements.

Greg Bradley - Director of Programming

     Mr. Bradley is a seasoned technology professional. With expertise in multiple platforms and programming languages, he brings clients efficient and economical solutions to solve problems and build businesses. Mr. Bradley is a founding partner of GDK Systems Group.

Ken Struman - Director of Research

     Mr. Struman is one of the country's leading researchers specializing in strategic planning and brand development. For more than 25 years he has worked with Fortune 500 companies, helping them shape the questions and find the answers. He is President of Struman & Associates, Camarillo, California.

Alan Hyman - Director of New Media

     Alan has been a media strategist for more than 20 years. He has helped architect brand strategies for many of the country's leading marketers including Armour-Dial, General Foods, Continental Airlines, Sears, Countrywide Home Loans and the recent launch of X-Drive On-line Storage.